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  <channel>
    <title>Sherpa Company News Blog</title>
    <link>https://www.thesherpagroup.com/blog</link>
    <description>Sherpa company news and updates from new starters to awards won to updates on our CSR and diversity &amp; inclusion initiatives...</description>
    <language>en-gb</language>
    <pubDate>Wed, 08 Mar 2023 11:11:15 GMT</pubDate>
    <dc:date>2023-03-08T11:11:15Z</dc:date>
    <dc:language>en-gb</dc:language>
    <item>
      <title>Equity on International Women's Day 2023</title>
      <link>https://www.thesherpagroup.com/blog/happyinternationalwomensday</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/happyinternationalwomensday" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/International%20womens%20day.jpg" alt="Equity on International Women's Day 2023" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="font-size: 1.125rem; letter-spacing: -0.05em; color: #808080; font-weight: normal;"&gt;This International Women's Day theme is Equity. Here at Sherpa our team is 75% women, but we know that this fact alone doesn’t mean we can rest on our laurels. So, in the last 6 months we have been embracing Equity in a number of ways as a business.&lt;br&gt;&lt;/span&gt;&lt;/h4&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/happyinternationalwomensday" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/International%20womens%20day.jpg" alt="Equity on International Women's Day 2023" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="font-size: 1.125rem; letter-spacing: -0.05em; color: #808080; font-weight: normal;"&gt;This International Women's Day theme is Equity. Here at Sherpa our team is 75% women, but we know that this fact alone doesn’t mean we can rest on our laurels. So, in the last 6 months we have been embracing Equity in a number of ways as a business.&lt;br&gt;&lt;/span&gt;&lt;/h4&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fhappyinternationalwomensday&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 08 Mar 2023 10:20:59 GMT</pubDate>
      <guid>https://www.thesherpagroup.com/blog/happyinternationalwomensday</guid>
      <dc:date>2023-03-08T10:20:59Z</dc:date>
      <dc:creator>Cheryl Bosher</dc:creator>
    </item>
    <item>
      <title>Sherpa welcomes John Hones</title>
      <link>https://www.thesherpagroup.com/blog/sherpawelcomesjohnhones</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpawelcomesjohnhones" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/John%20Hones.jpg" alt="Sherpa welcomes John Hones" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="font-size: 1.125rem; letter-spacing: -0.05em; color: #808080; font-weight: normal;"&gt;Today we are excited to announce the hire of John Hones, the agency’s newly appointed Chief Product Officer.&amp;nbsp;&lt;/span&gt;&lt;/h4&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpawelcomesjohnhones" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/John%20Hones.jpg" alt="Sherpa welcomes John Hones" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="font-size: 1.125rem; letter-spacing: -0.05em; color: #808080; font-weight: normal;"&gt;Today we are excited to announce the hire of John Hones, the agency’s newly appointed Chief Product Officer.&amp;nbsp;&lt;/span&gt;&lt;/h4&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fsherpawelcomesjohnhones&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Thu, 02 Mar 2023 15:59:40 GMT</pubDate>
      <author>tomperry@sherpamarketing.co.uk (Tom Perry)</author>
      <guid>https://www.thesherpagroup.com/blog/sherpawelcomesjohnhones</guid>
      <dc:date>2023-03-02T15:59:40Z</dc:date>
    </item>
    <item>
      <title>We are Driven</title>
      <link>https://www.thesherpagroup.com/blog/we-are-driven</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/we-are-driven" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/we%20are%20driven%20(2)-1.png" alt="We are Driven" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="color: #4cb2ab; background-color: white;"&gt;We are Driven &lt;/span&gt;&lt;/h4&gt; 
&lt;p&gt;&lt;span&gt;Here at Sherpa, we are driven, but what does this mean?&lt;/span&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/we-are-driven" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/we%20are%20driven%20(2)-1.png" alt="We are Driven" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="color: #4cb2ab; background-color: white;"&gt;We are Driven &lt;/span&gt;&lt;/h4&gt; 
&lt;p&gt;&lt;span&gt;Here at Sherpa, we are driven, but what does this mean?&lt;/span&gt;&lt;span&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fwe-are-driven&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Mon, 13 Jun 2022 15:38:48 GMT</pubDate>
      <guid>https://www.thesherpagroup.com/blog/we-are-driven</guid>
      <dc:date>2022-06-13T15:38:48Z</dc:date>
      <dc:creator>Helen Stocker</dc:creator>
    </item>
    <item>
      <title>People Matter</title>
      <link>https://www.thesherpagroup.com/blog/people-matter</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/people-matter" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/people%20matter%20.png" alt="People Matter" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="color: #4cb2ab; background-color: white;"&gt;People Matter&lt;/span&gt;&lt;/h4&gt; 
&lt;p style="text-align: justify;"&gt;&lt;span style="color: gray; background-color: white;"&gt;This value is to all about our people. At Sherpa, our values are so important to us because they have been developed by our people to reflect our hopes and objectives as individuals and as a business. Our people include our team, contractors and our clients as well as everyone we come into contact with as a business, with the meaning of our ‘People Matter’ value being described in the following ways;&lt;/span&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/people-matter" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/people%20matter%20.png" alt="People Matter" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4 style="text-align: justify;"&gt;&lt;span style="color: #4cb2ab; background-color: white;"&gt;People Matter&lt;/span&gt;&lt;/h4&gt; 
&lt;p style="text-align: justify;"&gt;&lt;span style="color: gray; background-color: white;"&gt;This value is to all about our people. At Sherpa, our values are so important to us because they have been developed by our people to reflect our hopes and objectives as individuals and as a business. Our people include our team, contractors and our clients as well as everyone we come into contact with as a business, with the meaning of our ‘People Matter’ value being described in the following ways;&lt;/span&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fpeople-matter&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 08 Jun 2022 10:23:59 GMT</pubDate>
      <guid>https://www.thesherpagroup.com/blog/people-matter</guid>
      <dc:date>2022-06-08T10:23:59Z</dc:date>
      <dc:creator>Helen Stocker</dc:creator>
    </item>
    <item>
      <title>On Being Bold</title>
      <link>https://www.thesherpagroup.com/blog/being-bold</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/being-bold" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/Being%20bold%20-.png" alt="On Being Bold" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4&gt;What does “Be Bold” mean to us?&lt;/h4&gt; 
&lt;p&gt;Underneath each of our Values we have three statements that help describe what those values mean to us here at Sherpa and how we demonstrate these both within our teams, and externally to our clients.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/being-bold" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/Being%20bold%20-.png" alt="On Being Bold" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h4&gt;What does “Be Bold” mean to us?&lt;/h4&gt; 
&lt;p&gt;Underneath each of our Values we have three statements that help describe what those values mean to us here at Sherpa and how we demonstrate these both within our teams, and externally to our clients.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fbeing-bold&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Wed, 18 May 2022 11:46:52 GMT</pubDate>
      <guid>https://www.thesherpagroup.com/blog/being-bold</guid>
      <dc:date>2022-05-18T11:46:52Z</dc:date>
      <dc:creator>Helen Stocker</dc:creator>
    </item>
    <item>
      <title>Our missing piece of the jigsaw.</title>
      <link>https://www.thesherpagroup.com/blog/our-missing-piece-of-the-jigsaw</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/our-missing-piece-of-the-jigsaw" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/pierre-bamin-5B0IXL2wAQ0-unsplash.jpeg" alt="Our missing piece of the jigsaw." class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;p&gt;&lt;span&gt;At Sherpa we recognise that every great culture needs values.&lt;/span&gt;&lt;br&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/our-missing-piece-of-the-jigsaw" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/pierre-bamin-5B0IXL2wAQ0-unsplash.jpeg" alt="Our missing piece of the jigsaw." class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;p&gt;&lt;span&gt;At Sherpa we recognise that every great culture needs values.&lt;/span&gt;&lt;br&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Four-missing-piece-of-the-jigsaw&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <pubDate>Mon, 09 May 2022 12:06:42 GMT</pubDate>
      <guid>https://www.thesherpagroup.com/blog/our-missing-piece-of-the-jigsaw</guid>
      <dc:date>2022-05-09T12:06:42Z</dc:date>
      <dc:creator>Helen Stocker</dc:creator>
    </item>
    <item>
      <title>Impartner and The Sherpa Group announce new technology and services partnership.</title>
      <link>https://www.thesherpagroup.com/blog/impartner-and-the-sherpa-group-announce-new-technology-and-services-partnership</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/impartner-and-the-sherpa-group-announce-new-technology-and-services-partnership" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/resized-image-Promo.jpeg" alt="Impartner and The Sherpa Group announce new technology and services partnership." class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;em&gt;Through a new, global partnership, Impartner and The Sherpa Group intend to drive Partner Experience with a “combination of best-in-class technology, support and services for every stage of the Partner journey.”&lt;/em&gt;&lt;/p&gt; 
&lt;p&gt;&lt;a href="https://impartner.com/"&gt;Impartner&lt;/a&gt;, the world's most complete channel management platform and Partner Relationship Management (PRM) provider, and &lt;a href="https://www.thesherpagroup.com/"&gt;The Sherpa Group&lt;/a&gt;, the award-winning Channel Growth specialists, have today announced a new strategic partnership. The new alliance will accelerate the opportunity for Channel Vendors by combining best-in-class technology with expert-led services.&lt;br&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/impartner-and-the-sherpa-group-announce-new-technology-and-services-partnership" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/resized-image-Promo.jpeg" alt="Impartner and The Sherpa Group announce new technology and services partnership." class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;em&gt;Through a new, global partnership, Impartner and The Sherpa Group intend to drive Partner Experience with a “combination of best-in-class technology, support and services for every stage of the Partner journey.”&lt;/em&gt;&lt;/p&gt; 
&lt;p&gt;&lt;a href="https://impartner.com/"&gt;Impartner&lt;/a&gt;, the world's most complete channel management platform and Partner Relationship Management (PRM) provider, and &lt;a href="https://www.thesherpagroup.com/"&gt;The Sherpa Group&lt;/a&gt;, the award-winning Channel Growth specialists, have today announced a new strategic partnership. The new alliance will accelerate the opportunity for Channel Vendors by combining best-in-class technology with expert-led services.&lt;br&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fimpartner-and-the-sherpa-group-announce-new-technology-and-services-partnership&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Sherpa News</category>
      <category>Martech</category>
      <pubDate>Tue, 03 May 2022 11:12:19 GMT</pubDate>
      <author>tomperry@sherpamarketing.co.uk (Tom Perry)</author>
      <guid>https://www.thesherpagroup.com/blog/impartner-and-the-sherpa-group-announce-new-technology-and-services-partnership</guid>
      <dc:date>2022-05-03T11:12:19Z</dc:date>
    </item>
    <item>
      <title>Sherpa and Impartner announce new technology and services partnership.</title>
      <link>https://www.thesherpagroup.com/blog/sherpa-announces-impartner-partnership</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpa-announces-impartner-partnership" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/Imported%20sitepage%20images/logo-Impartner.svg" alt="Sherpa and Impartner announce new technology and services partnership." class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3 style="font-size: 16px;"&gt;&lt;a href="http://partneractivate.com"&gt;&lt;/a&gt;&lt;/h3&gt; 
&lt;h3 style="font-size: 16px;"&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;div&gt; 
 &lt;p&gt;&lt;span style="font-size: 15px;"&gt;Through a new, global partnership, Impartner and The Sherpa Group intend to drive Partner Experience with a “combination of best-in-class technology and services”.&lt;/span&gt;&lt;/p&gt; 
 &lt;span style="font-size: 15px;"&gt;&lt;a href="https://impartner.com/"&gt;Impartner&lt;/a&gt;, the global pure-play leader in SaaS-based Channel Management and &lt;a href="https://www.thesherpagroup.com/"&gt;The Sherpa Group&lt;/a&gt;&lt;/span&gt; 
 &lt;span style="font-size: 10px;"&gt;&lt;span style="font-size: 15px; font-style: normal;"&gt;, the award-winning Channel Growth specialists, have today announced a new strategic partnership. The new alliance will accelerate the opportunity for Channel Vendors by combining best-in-class technology with expert-led services.&lt;/span&gt;&lt;/span&gt; 
&lt;/div&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpa-announces-impartner-partnership" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/Imported%20sitepage%20images/logo-Impartner.svg" alt="Sherpa and Impartner announce new technology and services partnership." class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3 style="font-size: 16px;"&gt;&lt;a href="http://partneractivate.com"&gt;&lt;/a&gt;&lt;/h3&gt; 
&lt;h3 style="font-size: 16px;"&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;div&gt; 
 &lt;p&gt;&lt;span style="font-size: 15px;"&gt;Through a new, global partnership, Impartner and The Sherpa Group intend to drive Partner Experience with a “combination of best-in-class technology and services”.&lt;/span&gt;&lt;/p&gt; 
 &lt;span style="font-size: 15px;"&gt;&lt;a href="https://impartner.com/"&gt;Impartner&lt;/a&gt;, the global pure-play leader in SaaS-based Channel Management and &lt;a href="https://www.thesherpagroup.com/"&gt;The Sherpa Group&lt;/a&gt;&lt;/span&gt; 
 &lt;span style="font-size: 10px;"&gt;&lt;span style="font-size: 15px; font-style: normal;"&gt;, the award-winning Channel Growth specialists, have today announced a new strategic partnership. The new alliance will accelerate the opportunity for Channel Vendors by combining best-in-class technology with expert-led services.&lt;/span&gt;&lt;/span&gt; 
&lt;/div&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fsherpa-announces-impartner-partnership&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Technology Marketing</category>
      <category>News</category>
      <category>Sherpa News</category>
      <category>email</category>
      <category>Channel Marketing</category>
      <category>Channel Transformation</category>
      <category>channel agency</category>
      <category>Partner Experience</category>
      <category>PX</category>
      <pubDate>Thu, 28 Apr 2022 09:51:57 GMT</pubDate>
      <author>tomperry@sherpamarketing.co.uk (Tom Perry)</author>
      <guid>https://www.thesherpagroup.com/blog/sherpa-announces-impartner-partnership</guid>
      <dc:date>2022-04-28T09:51:57Z</dc:date>
    </item>
    <item>
      <title>Sherpa launches PartnerActivate</title>
      <link>https://www.thesherpagroup.com/blog/sherpa-launches-partneractivate</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpa-launches-partneractivate" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/MicrosoftTeams-image%20(30).png" alt="Sherpa launches PartnerActivate" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3 style="font-size: 16px;"&gt;&lt;a href="http://partneractivate.com"&gt;&lt;/a&gt;&lt;/h3&gt; 
&lt;h3 style="font-size: 16px;"&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;div&gt; 
 &lt;span&gt;Sherpa launches new tech offering, &lt;a href="http://partneractivate.com" style="font-weight: bold;"&gt;PartnerActivate&lt;/a&gt; – an intuitive, proprietary platform with fully integrated services.&lt;/span&gt; 
&lt;/div&gt; 
&lt;div&gt;
  &amp;nbsp; 
&lt;/div&gt; 
&lt;div&gt; 
 &lt;span&gt;Award-winning global channel agency launches its new intuitive, proprietary platform, PartnerActivate to enable, engage and activate partners.&lt;/span&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;br&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpa-launches-partneractivate" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/MicrosoftTeams-image%20(30).png" alt="Sherpa launches PartnerActivate" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3 style="font-size: 16px;"&gt;&lt;a href="http://partneractivate.com"&gt;&lt;/a&gt;&lt;/h3&gt; 
&lt;h3 style="font-size: 16px;"&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;div&gt; 
 &lt;span&gt;Sherpa launches new tech offering, &lt;a href="http://partneractivate.com" style="font-weight: bold;"&gt;PartnerActivate&lt;/a&gt; – an intuitive, proprietary platform with fully integrated services.&lt;/span&gt; 
&lt;/div&gt; 
&lt;div&gt;
  &amp;nbsp; 
&lt;/div&gt; 
&lt;div&gt; 
 &lt;span&gt;Award-winning global channel agency launches its new intuitive, proprietary platform, PartnerActivate to enable, engage and activate partners.&lt;/span&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;br&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fsherpa-launches-partneractivate&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Technology Marketing</category>
      <category>News</category>
      <category>Sherpa News</category>
      <category>email</category>
      <category>Channel Marketing</category>
      <category>Channel Transformation</category>
      <category>channel agency</category>
      <category>Partner Experience</category>
      <category>PX</category>
      <pubDate>Fri, 10 Dec 2021 11:14:27 GMT</pubDate>
      <author>tomperry@sherpamarketing.co.uk (Tom Perry)</author>
      <guid>https://www.thesherpagroup.com/blog/sherpa-launches-partneractivate</guid>
      <dc:date>2021-12-10T11:14:27Z</dc:date>
    </item>
    <item>
      <title>Sherpa - B2B Marketing UK Agencies Report 2021</title>
      <link>https://www.thesherpagroup.com/blog/sherpa-b2b-marketing-uk-agencies-report-2021</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpa-b2b-marketing-uk-agencies-report-2021" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/b2b%20marketing%20awards%20sherpa-1.png" alt="Sherpa - B2B Marketing UK Agencies Report 2021" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3 style="font-size: 16px;"&gt;&lt;/h3&gt; 
&lt;h3 style="font-size: 16px;"&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;p&gt;&lt;strong&gt;We're delighted! Sherpa announces listings in the &lt;a href="https://www.b2bmarketing.net/en-gb/free-downloadable-guides/b2b-marketing-uk-agencies-benchmarking-report-2021"&gt;B2B Marketing UK Agencies Benchmarking Report 2021&lt;/a&gt;. &lt;/strong&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.thesherpagroup.com/blog/sherpa-b2b-marketing-uk-agencies-report-2021" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.thesherpagroup.com/hubfs/b2b%20marketing%20awards%20sherpa-1.png" alt="Sherpa - B2B Marketing UK Agencies Report 2021" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h3 style="font-size: 16px;"&gt;&lt;/h3&gt; 
&lt;h3 style="font-size: 16px;"&gt;&amp;nbsp;&lt;/h3&gt; 
&lt;p&gt;&lt;strong&gt;We're delighted! Sherpa announces listings in the &lt;a href="https://www.b2bmarketing.net/en-gb/free-downloadable-guides/b2b-marketing-uk-agencies-benchmarking-report-2021"&gt;B2B Marketing UK Agencies Benchmarking Report 2021&lt;/a&gt;. &lt;/strong&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=733226&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.thesherpagroup.com%2Fblog%2Fsherpa-b2b-marketing-uk-agencies-report-2021&amp;amp;bu=https%253A%252F%252Fwww.thesherpagroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>News</category>
      <category>Sherpa News</category>
      <category>Channel Marketing</category>
      <category>Channel Transformation</category>
      <category>channel agency</category>
      <pubDate>Tue, 16 Feb 2021 14:34:13 GMT</pubDate>
      <author>pascaleperry@sherpamarketing.co.uk (Pascale Smith)</author>
      <guid>https://www.thesherpagroup.com/blog/sherpa-b2b-marketing-uk-agencies-report-2021</guid>
      <dc:date>2021-02-16T14:34:13Z</dc:date>
    </item>
  </channel>
</rss>
