In this webinar, we dispel the myth that Vendor content marketing in the Channel is dying a slow death and prove to you how today's, more sophisticated, content marketing can help you achieve your Channel goals. Through a combination of technology and service, Partners can achieve successful marketing at scale and we will discuss tried and tested solutions and how they are effectively delivering ROI in today's Channel.
Have a read through our blog, following up from our recent webinar. Marketing Executive, Ruth Savory talks through
The B2B buying journey
Tools for Partner enablement & Vendor positioning
Investment in skills for wraparound support for Vendor content
Addressing complexities around the Partner - Vendor relationship