Are your manual marketing processes are taking up too much time?
Do you need to get more done but you don’t want to hire more staff?
Do you spend a lot of time bouncing in and out of a variety of different tools and have trouble connecting the data they each provide into an integrated picture?
Are you increasing your investment in marketing?
Introducing an inbound marketing software platform that helps companies attract visitors, convert leads, and close customers that brings your entire marketing funnel together. In one single software platform, it includes all the tools you need to do inbound marketing, plus award winning services and support to help companies master inbound marketing. In our experience, we've found this platform is, hands down, the best way to turn strangers into customers and promoters of your business.
Hubspot's tried and tested Inbound Methodology covers each and every step taken, tool used, and lifecycle stage traveled through on the road from stranger to customer. It empowers marketers to attract visitors, convert leads, close customers, and delight promoters. The new methodology acknowledges that inbound marketing doesn’t just happen, you do it. And you do it using tools and applications that help you create and deliver content that will appeal to precisely the right people (your buyer personas) in the right places (channels) at just the right times (lifecycle stages).
Content Creation + Distribution- Create targeted content that answers prospects' and customers' basic questions and needs, then share that content far and wide.
Lifecycle Marketing- Promoters don’t just materialize out of thin air: they start off as strangers, visitors, contacts, and customers. Specific marketing actions and tools help to transform those strangers into promoters.
Personalization- Tailor your content to the wants and needs of the people who are viewing it. As you learn more about your leads over time, you can better personalize your messages to their specific needs.
Multi-channel- Inbound marketing is multi-channel by nature because it approaches people where they are, in the channel where they want to interact with you.
Integration- Content creation, publishing and analytics tools all work together like a well-oiled machine - allowing you to focus on publishing the right content in the right place at the right time.
Source: See full infographic here
Here are some of the reasons why:
We’re the go-to Outsourced IT Marketing company your mother warned you about. Even though we’re fully pro, it doesn’t mean we don’t have fun and love what we do. Sherpa Marketing is thrilled to be a Hubspot Partner. Read More...
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