We sat down with Marcus Leathwood, CMO at Acuity Solutions to discuss the challenges that partners face when marketing in the channel and some of the positive steps which Acuity have seen in recent years.
Find out what Marcus thinks have been the biggest channel developments and what partners need from their vendors and how he thinks the channel needs to transform over the next few years.
Are you looking for positive transformation in your channel? If you would like to discuss what this could look like for you, feel free to get in touch by clicking here or by calling us at any time on 01234 964000.
Or find out more about channel transformation.
Using our extensive experience in Partner Marketing, we have created this guide which explains some of the subtleties and distinctions which comes with marketing through the channel.
DownloadA fundamental change is needed in the outdated MDF model - download our blueprint of how to start getting visibility and ROI out of your MDF spend.
DownloadDoes your organisation have the processes and platforms in place to make ABM with the investment? Find out in our summary report.
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MK41 0UD
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