Shane Redding from Think Direct chats with Tom Perry about Channel Transformation and what she thinks will be integral in optimising Channel Marketing.
In this playlist we find out what Shane thinks about MarTech, ABM, the importance of a definitive value proposition and how we can embed social proof in our Channel Marketing plans.
Are you looking for positive transformation in your channel? If you would like to discuss what this could look like for you, feel free to get in touch by clicking here or by calling us at any time on 01234 964000
Or find out more about channel transformation.
Using our extensive experience in Partner Marketing, we have created this guide which explains some of the subtleties and distinctions which comes with marketing through the channel.Download
A fundamental change is needed in the outdated MDF model - download our blueprint of how to start getting visibility and ROI out of your MDF spend.Download
Does your organisation have the processes and platforms in place to make ABM with the investment? Find out in our summary report.Download
How an oversimplified journey model - and its accomplice, content marketing - helped murder your B2B tech leadsDownload
Take the guesswork out of building your ABM MarTech Stack. Read some of our best advice in our eBook, MarTech Made Easy.Download
Your prospects don’t see themselves as numbers and acronyms, so neither should you.Download