Sherpa's Process
Our Partner Impact Assessment process endeavours to understand the wider channel ecosystem objective and blends together data from across your Partner environment including: Sales CRM, PRM, Regional Account Team and Partner survey.
Sherpa process:
- Align on Objectives | Formalize the functional objectives of Partners and determine value criteria
- Data & Calibration | Understand data sources and calibrate model to match value criteria
- Analyze & Segment | Group Partners in segments according to potential and performance criteria
- Plan & Execute | Use analysis to create recommendations and implementation plan
- Optimize & Repeat | Repeat assessment every 6 months and optimize strategy based on results
Visualize Partner Ecosystem
Creates the ability to visualise the make-up of your channel partners to facilitate creating a case for channel investment and how to apply investment for incremental growth
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Informed Decision-Making | Allows investment decisions to be based around data of sales performance and partner potential. Repeatable process to increase internal accountability and performance measurement
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Identify Potential & Gaps | Enables easy identification of opportunities for incremental revenue growth and identification of gaps in the partner ecosystem prior to recruitment
- Insightful Channel Measurement | Calibrated to Vendors’ overarching objectives, create a measurement framework which extends beyond tiering/ simple revenue metrics which impact ROI
Download our insight report
Understand how to visualize Partner value and risk in modern Partner ecosystems to drive data-led Partner and program investment decisions:
- Discusses emerging ecosystem segmentation models based on Partner purpose
- Explains new model to segment Partners based on potential growth
- Form data to action how to deliver ongoing results from assessing Partner value
Trusted by global technology leaders
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