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The tech powering Sherpa

EdisonAI: Partner Performance Platform

Visualize, evaluate and measure Partner Ecosystems beyond simple revenue metrics to identify Partner potential, prioritize investment, and drive growth.

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Partner Intelligence, powering Partner Marketing:

EdisonAi is Sherpa's proprietary AI platform, powering every solution we deliver. It gives vendors real-time visibility of their entire partner ecosystem, scoring and prioritising partners, identifying whitespace, and creating global dashboards that connect marketing activity to revenue. It's what makes every Sherpa programme smarter, faster, and more accountable.

And it doesn't stop at the dashboard. EdisonAi now powers the platform your partners work in day to day, turning insight into action without leaving the system.

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Knowledge is power, know your Ecosystem

EdisonAI is the world's first AI-powered assessment and predictive modelling platform that delivers unparalleled insight into the Partner Ecosystem.

Powering People across Partner Marketing

Select an option below:
  • VP Partner Marketing
  • Channel Marketing Manager
  • Partner Program Owner
  • Partner Sales Rep

VP Partner Marketing

Every partner marketing dollar is under scrutiny, and you're expected to know which partners can grow revenue before you spend on them.

Powered by EdisonAi:

One dashboard across your entire ecosystem, so investment decisions are based on partner performance, not who shouts loudest.

Giving you:

  • Global ecosystem dashboard, grouped by performance and potential
  • Partner scorecards for planning conversations backed by data
  • Share-of-wallet analysis to size the revenue still on the table
  • ROI visibility by partner, region and programme

Channel Marketing

You're accountable for delivery every quarter, chasing updates from partner teams who all report back differently.

Powered by EdisonAi

A live view of every partner's activity and every campaign's performance, region by region, instead of a status-chasing exercise.

Giving you:

  • Regional performance splits, not just global averages
  • Campaign visibility across every active programme
  • Partner engagement scoring, so underperformance shows up before the quarter ends
  • One system feeding every QBR, instead of five spreadsheets

Partner Program Owner

You own the programme on your side, and today that means chasing sellers for updates that come in late, or not at all.

Powered by EdisonAi

One view of every seller, account and lead, so you can see who's active and who needs a nudge without the group email.

Giving you:

  • Invite and assign sellers to specific accounts
  • Leads grouped by account, with full engagement history
  • A notes trail on every lead, so nothing gets lost between sellers
  • Export accepted leads whenever you need them

Partner Sales Rep

You've got a handful of leads and not much time, and no idea what to say that doesn't sound like a pitch.

Powered by EdisonAI

A first draft of your outreach done for you, and a way to accept, reject or update a lead from your phone in seconds.

Giving you:

  • AI-drafted emails, LinkedIn messages, call scripts and talking points
  • One tap to accept, reject or return a lead
  • Built for mobile, so nothing waits until you're at a desk
  • A running note on every lead, so context isn't lost between touches

Real outcomes, powered by EdisonAi

30-40%

increase in channel revenue through strategic focus

40-50%

reduction in wasted spend on underperforming tactics

100%

visibility of your partners capabilities + alignment

1 week

for partner marketing analysis

Trusted by

Cisco logo (1) Fujitsu logo-1 Genesys logo-1 Lenovo logo-2 Paloalto logo-1 Sage logo-1 Verizon logo-1 Zendesk logo-1

Solutions for Smarter Partnerships

Select an option below:
  • Partner Concierge
  • Channel Marketing
  • Partner Intelligence
  • Partner Recruitment

Channel Marketing

Our suite of marketing activation programs are designed to deliver more from your ecosystem. Targeted, scalable, structured.

Partner Recruitment

Full-service recruitment, long-term revenue driving partnerships all start with the right data to recruit the right partners.

Program Build & Infrastructure


Sherpa handles every stage of partner recruitment set-up and ongoing program management. From ideal partner profile creation and campaigns, through to lead delivery and reporting in EdisonAi with quarterly reviews

Program Add-ons:


New Partner Marketing Accelerator

Nurture done for you

Content Localization

Partner Intelligence

Knowledge is power. Smarter Partnership strategies, powered by our class-leading AI platform. Deeper visibility, unparalleled insights, future focussed.

Powered by EdisonAI

 

Partner assessment and intelligence,
Frequently Asked Questions

Ready to work smarter, not harder?

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