Introducing
Partner Demand Assurance
For SAP Partners
Combining Informa TechTarget’s buyer intelligence with Sherpa’s progression and enablement expertise.
Informa TechTarget and Sherpa have built one program to close that gap. Informa TechTarget finds and verifies in-market buyers from 60M+ technology professionals. Sherpa progresses every lead and equips your sales team to close.
96% of IT deals are now influenced by partners, according to Omdia by Informa TechTarget. That opportunity only counts if the leads you receive turn into conversations your reps can close.
One program. One accountable team.

