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Partner Marketing

Middle of Funnel Channel Marketing Campaigns

Empower Partners to convert prospects, with campaigns designed to deliver MoFu leads that are digitally qualified

Perfect for Marketing Emerging Partners identified in EdisonAi.

 

MoFu

Our approach

We identify partners who benefit from qualified MoFu leads ready for nurture, ensuring maximum return on your marketing investment.

 

Momentum Dark
Insights

Identify the right Partners with EdisonAI.

Activation

Run the right marketing programs, ready for scale.

 

Delivery

Executed by Partner Marketing experts.

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Smarter Partner Marketing, quality MoFu leads

Partners without the right marketing infrastructure or skills in-house, need support qualifying leads through the funnel. We identify these Partners with EdisonAI then generate MoFu qualified leads, so Partners can focus on the bit they do best.

Real experts, real outcomes

200+

Programs supported

100% channel, 100% focused on helping global tech vendors deliver more.

100%

Visibility of Partners

Powered by EdisonAi, understand partners alignment and capabilities.

2x ROI

from campaigns

We give the right partners, the right campaigns, which delivers better outcomes.

90%

decrease in wasted spend

75% of partners aren't marketing ready, we identify them and activate them

With Middle of Funnel Campaigns you get:

High quality, sales qualified leads
Scalable structured programs
Campaign support, so Partners can focus on closing sales
Data-backed insights to continuously optimize campaigns

What our clients say

EdisonAI helps us understand our Partner's potential and where we should best need to spend our resources.
Brivo logo
VP of Marketing
I am confident we have exactly the right marketing activities in place, being managed by Sherpa to ensure our ambitious growth plans are realised.
talari
VP Sales

Ready to work smarter, not harder?

Fill the form below and we'll put you in touch with an expert.

Global technology firms trust us to meet their Partnership objectives:

Cisco logo (1) Fujitsu logo-1 Genesys logo-1 Lenovo logo-2 Paloalto logo-1 Sage logo-1 Verizon logo-1 Zendesk logo-1