<img height="1" width="1" style="display:none;" alt="" src="https://dc.ads.linkedin.com/collect/?pid=302321&amp;fmt=gif">

Partner Marketing

Top of Funnel Channel Marketing Campaigns

Identify Partners who are equipped to nurture prospects and activate them with high quality ToFu digitally qualified leads. 

Perfect for Marketing Advanced Partners identified in EdisonAi.

ToFu (3)

Our approach

Identify partners with the marketing capabilities to support top-of-funnel lead generation and tailor campaigns to align with their market strategies.

 

Momentum Dark
Insights

Identify the right Partners with EdisonAI.

Activation

Run the right marketing programs, ready for scale.

 

Delivery

Executed by Partner Marketing experts.

Solution image 1

Smarter Partner Marketing, quality qualified leads

 

Partners with the right marketing infrastructure can turn top-of-funnel leads into valuable opportunities. We identify these Partners with EdisonAI, then target their audience with tactics that generate digitally qualified leads through progressive profiling.

Real experts, real outcomes

200+

Programs supported

100% channel, 100% focused on helping global tech vendors deliver more.

100%

Visibility of Partners

Powered by EdisonAi, understand partners alignment and capabilities.

2x ROI

from campaigns

We give the right partners, the right campaigns, which delivers better outcomes.

90%

decrease in wasted spend

75% of partners aren't marketing ready, we identify them and activate them

With Top of Funnel Campaigns you get:

Strong joint messages
Scalable structured programs
Digital engaged leads
Digital qualified leads

What our clients say

EdisonAI helps us understand our Partner's potential and where we should best need to spend our resources.
Brivo logo
VP of Marketing
I am confident we have exactly the right marketing activities in place, being managed by Sherpa to ensure our ambitious growth plans are realised.
talari
VP Sales

Ready to work smarter, not harder?

Fill the form below and we'll put you in touch with an expert.

Global technology firms trust us to meet their Partnership objectives:

Cisco logo (1) Fujitsu logo-1 Genesys logo-1 Lenovo logo-2 Paloalto logo-1 Sage logo-1 Verizon logo-1 Zendesk logo-1