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Thomas Harrison

Executive Spotlight with Nigel Postings

In this Executive Spotlight, we speak to Nigel Postings to explore how Sherpa x Bizcise are working together to activate data in Partner Marketing, accelerating your time to market and delivering exceptional ROI. Featuring insight from: Nigel...

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2 min read

Importance of data in Channel Marketing

During our State of Partnership webinar, featuring insight from; Jay McBain, Chief Analyst at Canalys. Nicole Dezen, CVP, Global Partner Solutions at...

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Fireside Chat Harnessing the power of data in your Partnership Marketing with EdisonAI

In this webinar, discover how to start harnessing the power of data to take the guesswork out of partner marketing. So you can target the right...

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2 min read

Unleashing the $158 Billion Generative AI Opportunity in Managed Services

“For managed services, there is a $15 billion wrap-around service opportunity that’s growing at a 59% compound growth rate over the next five years....

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2 min read

State of Partnerships 24 on-demand and key takeaways

In an era where artificial intelligence (AI) and marketplaces are transforming Partnership Ecosystems at an unprecedented pace, understanding the...

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Channel Marketing Agency

2 min read

Channel Marketing Agency Impact: Sherpa’s Strategy and Revenue-Driving Solutions

In Partnership marketing, two elements set the leading channel marketing agency’s apart; the ability to devise a compelling strategy and the capacity...

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Supporting Sue Ryder in 2024

1 min read

Supporting Sue Ryder in 2024

At The Sherpa Group, giving back is at the heart of what we do. Every year, we bring our team together for a special tradition: choosing a charity to...

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2 min read

Navigating Partnership Peaks with Sherpa Products

In the dynamic realm of Partner Marketing, staying ahead requires innovation. At Sherpa, we're committed to leading the charge with our cutting-edge...

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5 min read

How Artificial Intelligence is Transforming Partner Marketing

Artificial intelligence is transforming the marketing industry to its core, with 61.4% of marketing professionals already leveraging the extensive...

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1 min read

Insights from Impartner Con 2024

ImpartnerCon 2024, held from February 5th to 7th, 2024, at the JW Marriott Marquis Miami, was a pivotal event for partner marketing professionals...

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