On-demand webinar: The Partner Marketing Funnel: Introducing the 4 Why's
Partner marketing isn’t just about generating leads. It’s about moving opportunities through the funnel with clarity and purpose. Yet for many...
1 min read
Thomas Harrison
Jul 7, 2025 3:29:01 PM
At The Sherpa Group, we believe smarter partnership marketing starts with actionable insight. That’s why we’re excited to announce that EdisonAI Campaign Manager Partner Assessment is now available on Microsoft Azure Marketplace.
Partnership and channel leaders need more than dashboards. They need clear, data-backed answers on which partners are ready to accelerate growth — today. EdisonAI delivers exactly that.
With this assessment, you can evaluate up to 500 partners without integrations or heavy platform deployments. In just weeks, you’ll receive a data-led, visual report that shows you:
With EdisonAI, you can focus your marketing and enablement resources where they will deliver the greatest impact — helping you scale faster and outperform the market.
As the only full-service Partnership Marketing agency focused on global technology leaders, we’re committed to delivering data-led clarity and expert execution, every step of the way.
Partner marketing isn’t just about generating leads. It’s about moving opportunities through the funnel with clarity and purpose. Yet for many...
Partner marketing is entering a new era.
Partner marketing isn’t just evolving, it’s accelerating. With buying committees now stretching to 20+ decision-makers, AI reshaping how we work, and...
The demands made of channel Partner marketing are significant: it needs to scale, demonstrate ROI, generate revenue (often within a quarter), reflect...
SmarterPartner Marketing Concierge: The Key to Unlocking Partner Success
In Partner marketing, accurately measuring Partner readiness for activation and enablement is crucial. At the core of successful Partner marketing...