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Thomas Harrison

Unlocking Partner Potential Addressing Marketing Adoption Challenges

Struggling with partner adoption in your marketing campaigns? In this executive spotlight, Pascale shares how data-driven insights can help overcome adoption challenges. Drawing from our latest Benchmark Report and Pascale’s expertise, discover how...

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2 min read

Identifying Partner Potential for growth

In the dynamic world of partner marketing, identifying and unlocking partners' potential for growth is paramount. Leveraging data to enhance partner...

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1 min read

What's your Partner Maturity Score?

Are you struggling to plan marketing activities in a complex Partner Marketing environment? Do you need to grow and drive more revenue but aren’t...

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Executive Spotlight with Nigel Postings

In this Executive Spotlight, we speak to Nigel Postings to explore how Sherpa x Bizcise are working together to activate data in Partner Marketing,...

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2 min read

Importance of data in Channel Marketing

During our State of Partnership webinar, featuring insight from; Jay McBain, Chief Analyst at Canalys. Nicole Dezen, CVP, Global Partner Solutions at...

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Fireside Chat Harnessing the power of data in your Partnership Marketing with EdisonAI

In this webinar, discover how to start harnessing the power of data to take the guesswork out of partner marketing. So you can target the right...

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2 min read

Unleashing the $158 Billion Generative AI Opportunity in Managed Services

“For managed services, there is a $15 billion wrap-around service opportunity that’s growing at a 59% compound growth rate over the next five years....

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2 min read

State of Partnerships 24 on-demand and key takeaways

In an era where artificial intelligence (AI) and marketplaces are transforming Partnership Ecosystems at an unprecedented pace, understanding the...

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Channel Marketing Agency

2 min read

Channel Marketing Agency Impact: Sherpa’s Strategy and Revenue-Driving Solutions

In Partnership marketing, two elements set the leading channel marketing agency’s apart; the ability to devise a compelling strategy and the capacity...

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Supporting Sue Ryder in 2024

1 min read

Supporting Sue Ryder in 2024

At The Sherpa Group, giving back is at the heart of what we do. Every year, we bring our team together for a special tradition: choosing a charity to...

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