7 min read
Sherpa insights
Partner Marketing news
Events
1 min read
On-demand webinar: MDF Unlocked with PML Ambassadors
MDF remains one of the most misunderstood tools in partner marketing. Too often, funds sit unspent, get used on low-impact activity, or fail to...
3 min read
The lightbulb moment on-demand and key takeaways
In our webinar, “The Lightbulb Moment: How EdisonAI shines light on Partnership Ecosystems” three industry experts delved into the world of partner...
2 min read
Virtual Channel Chat: June 2020
We again invited Channel professionals from organisations large and small to discuss the challenges, opportunities and approaches they’re taking to...
2 min read
2nd Virtual Channel Chat: 3 takeaways
We welcomed Channel Vendors, small and large, to the second Virtual Channel Chat. Each with different strategies and opinions on how best to move...
3 min read
Virtual Channel Chat: 4 takeaways
Last week we invited Channel professionals to join us for an informal Virtual Channel Chat to talk through the impact that COVID-19 has had on their...
5 min read
Channel Transformation Breakfast - 10 Key Takeaways
Our second Channel Transformation event took place last week at the Ivy in London. We were joined by a room full of Channel Marketing professionals...
6 min read
EVENT TAKEAWAYS: CHANNEL TRANSFORMATION
At our inaugural channel event, Sherpa collaborated with Tech Vendors and Partners to bring a morning of discussion around Channel marketing to sales...
4 min read
Channel Transformation - the Clock Tower Series
Following the success and feedback of our Clock Tower dinner in April, the Sherpa team hosted guests for our second roundtable dinner. Our guests...

