3 min read
The past year has seen a huge technological transformation as the Covid pandemic has truncated three years of tech advancement into 11 months. The Vendor, Partner and channel community is no exception and as 2021 progresses, a defined shift in...
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In January of last year, our LinkedIn feeds became flooded with industry experts publishing their predictions for the year that was to come. Somewhat...
4 min read
2020 shone a bright light on the technology channel and as a result of a tough year, many Vendors are concerned that their channel is not quite in...
5 min read
Our second Channel Transformation event took place last week at the Ivy in London. We were joined by a room full of Channel Marketing professionals...
6 min read
At our inaugural channel event, Sherpa collaborated with Tech Vendors and Partners to bring a morning of discussion around Channel marketing to sales...
4 min read
Following the success and feedback of our Clock Tower dinner in April, the Sherpa team hosted guests for our second roundtable dinner. Our guests...
4 min read
The recent gathering of the B2B Marketing world’s leading figures highlights the enormous investments being made in ABM and its associated components...
5 min read
The IT Marketing Leaders’ Forum is an exclusive, invitation only group for tech marketing leaders. Made up of a select mixture of Sherpa clients,...
