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State of Channel 

At the beginning of each year Sherpa produces State of Channel insights reflecting on the previous year and predicting future Channel trends. We review  insights from leading industry figures, discuss topics with experts in the field and use our own in-depth knowledge to create thought-leadership content. 

  • Webinar: State of Channel panel discussion

    The State of Channel panel discussion is chaired by Forrester's Principal Analyst Jay McBain. He is  joined by an expert panel of Channel Leaders. 

    Watch on demand
  • Insights report: State of Channel 2022, Year 2, Edition II

    Tom Perry reflects on the State of Channel in 2021 and discusses how Channel will evolve in 2022.

    Read now
  • State of Channel 2022: Key Takeaways Blog

    Pascale Smith, Director at Sherpa sets out the main takeaways from the recent State of Channel Panel Discussion event. 

    Read More
  • Insights report: State of Channel 2021, Year 1, Edition I

    Tom Perry discusses Jay McBain's 2021 Channel predictions. 

    Read more
  • Channel Leader interview: Tom Perry, CEO, Sherpa

    Tom Perry, discusses Vendor strategies, common themes in a good ecosystem and emerging Partner types. 

    Watch now
  • Channel Leader interview: Mike Cotton, Sales Director, Impartner

    Mike Cotton discusses strategy change in the last 2 years, client requests and ecosystem and marketplace trends

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    Watch now
  • Channel Leader interview: Steve Bridge, Vice President Channel Sales EMEA, Alteryx

    Steve Bridge discusses Vendor strategy change in the last 2 years, Partner ecosystem features and objectives in a Partner ecosystem.

    Watch now
  • Channel Leader interview: Nimisha Overton, EMEA Partner Programme Lead, Canon

    Nimisha Overton discusses strategy change in the tech industry over last 2 years, operating an effective Channel and sustainability in Channel.

    Watch now
  • Channel Leader interview: Alex Tatham, Managing Director, Westcoast

    Alex Tatham discusses Distributer strategy change in the last 2 years, challenges for Westcoast and the current Westcoast offering. 

    Watch now

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