Sherpa Marketing Insights

Sherpa CEO, Tom Perry reflects on the state of channel in 2020; its effects on tech Vendors and the industry. And predicts accelerated channel transformation in 2021.

Growing GSI Partnerships Requires a Uniquely Different Approach

Discover the findings from the Channel Transformation Framework, download our infographic today.

We share the thoughts of Channel professionals on what support Partners will need to recover from the COVID-19 crisis.

We share Channel Vendor's thoughts on the role the channel has to play in during the global crisis. Read the THREE key takeaways from the Channel Chat

We share Channel leaders thoughts on the role the channel has to play in during the global crisis. Read the FOUR key takeaways from the Virtual Channel Chat

At our 2nd channel event, Sherpa and a panel of leading Channel Marketeers discussed Channel Transformation over an insight filled breakfast

At our inaugural channel event, Sherpa collaborated with Tech Vendors & Partners to bring discussion around Channel marketing to sales & marketing leaders.

the Sherpa team hosted guests for our second roundtable dinner at St Pancras Clock Tower, to discuss Channel Marketing and how it can be transformed.

MAY INSIGHTS: Gathering of the B2B Marketing world’s leading figures highlights the enormous investments being made in ABM and its associated components in 3 key areas - Data, Sales & Marketing Alignment & Customer Focus