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The objective behind creating the Channel Transformation Framework was to produce a picture of maturity for channel professionals wanting to assess what they are doing in the channel space and for areas to further develop or grow.
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2 min read
We again invited Channel professionals from organisations large and small to discuss the challenges, opportunities and approaches they’re taking to...
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We welcomed Channel Vendors, small and large, to the second Virtual Channel Chat. Each with different strategies and opinions on how best to move...
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Last week we invited Channel professionals to join us for an informal Virtual Channel Chat to talk through the impact that COVID-19 has had on their...
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Our second Channel Transformation event took place last week at the Ivy in London. We were joined by a room full of Channel Marketing professionals...
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At our inaugural channel event, Sherpa collaborated with Tech Vendors and Partners to bring a morning of discussion around Channel marketing to sales...
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Following the success and feedback of our Clock Tower dinner in April, the Sherpa team hosted guests for our second roundtable dinner. Our guests...
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The recent gathering of the B2B Marketing world’s leading figures highlights the enormous investments being made in ABM and its associated components...
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...or is it just good marketing? To give you some perspective on why I'm tackling this as a subject, let me qualify my experience to you. We have...
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The IT Marketing Leaders’ Forum is an exclusive, invitation only group for tech marketing leaders. Made up of a select mixture of Sherpa clients,...
