3 min read
This month we hosted our first ever webinar in our growing Channel Leaders group, discussing ‘The Importance of Community in Channel Ecosystems.’ Joining Sherpa CEO, Tom Perry was Guild CMO, Michelle Goodall and Trevor Burnett, Senior Director of...
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4 min read
Pascale Smith, Director at Sherpa was joined by two Channel leaders for our webinar discussing, “Is Vendor content marketing in the Channel outdated...
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3 min read
Around ten years ago Campaign in a Box was what every Channel marketing team demanded, but Vendors quickly realized that pushing out content to...
4 min read
Our recent Future of Channel webinar, chaired by Canalys' Chief Analyst, Jay McBain, saw our panel of experts take a deep dive into what they believe...
3 min read
Building a Channel that scales means having your systems, processes and people working together in harmony; and true scalability means eliminating as...
5 min read
Our most recent webinar was themed around uncovering your MDF potential, making it relevant to Partners, increasing uptake whilst elevating your...
2 min read
It was a pleasure to host and see so many dial in to Sherpa’s State of Channel 2022 Panel discussion featuring: Host: Jay McBain, Forrester Research...
6 min read
In light of the pandemic and the shift to digital, with new financial years starting, Sherpa recognises the importance of re-imagining and...
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5 min read
Welcome back to Sherpa’s PX Webinar series, where our channel specialists are joined by leading tech experts to share their insights into channel...
5 min read
2021 has been the year that Partner Experience (PX) has lept to the forefront of channel strategy and operations. We have been speaking with global...
